ASUS this year joined Chieftain Communications’ impressive list of clients, including Hilton Hotels & Resorts and Sanofi.
“These types of wins not only demonstrate our growing reputation in the experiential market, but also shows that we’re able to attract a strong cross section of clients, working with large established brands like ASUS through to Staples,” says Steve Fontanot, Director/Creative Director of Chieftain Communications.
“Experiential marketing has been an essential ingredient in localising our global launch strategies,” said ASUS Australia Marketing Specialist Charith Moonesingh. “With Chieftain Communications we were able to develop consumer events that really resonated with Australians.”
Chieftain Communications was also recently recognised for its project with ASUS, named finalists for the Australasian Promotional Marketing Association’s (APMA) Star Awards in two categories. They were also finalists in 2012.
For the ASUS project Chieftain Communications brought to life a 360-degree Bullet Time Experience photo booth capturing consumers doing fun poses in Matrix movie-like freeze frames. The experiential marketing campaign resulted in a “massive uplift” in sales that month, according to ASUS.
Chieftain Communications, who celebrated their fourth year of operation in March, have gone from strength to strength over the past 18 months, working with the likes of Samsung, Singapore Tourism and Nestle to create award-winning campaigns that push the boundary of experiential marketing to include PR, digital/social media and branded content.
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In 2009 Chieftain Communications opened its door to the Australian market – a boutique award winning independent agency based in Sydney and Melbourne, creating memorable brand experiences, through the use of experiential marketing, event management, and digital/social media. www.chieftaincomms.com.au
For more information, please contact:
Kana Phung - Chieftain Communications
e: firstname.lastname@example.org t: +61 (0) 2 9699 6880 w: chieftaincomms.com.au